Originally from Honduras, Ariel Sanchez has over 20 years of professional experience in Marketing and Admissions for Higher Education and other industries. 

He was the Director of Student Services for Laureate International Universities in Costa Rica (Universidad Latina and Universidad Americana). Previously he was the Director of Marketing and Admissions for UNITEC Honduras, where he developed Strategic Enrollment Management programs focused on increasing admissions while reducing attrition and achieving sustainable enrollment growth and positive ROI. He has also been a Digital Marketing consultant for several universities in the region. His professional career also includes leadership positions worldwide, focused on the use of traditional strategic marketing and the implementation of new digital marketing strategies for the banking industry, the international fast food franchise industry, shopping malls, publishing, distribution & logistics, among others.